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Senior UX Researcher - Equinox Media

Senior UX Researcher - Equinox Media

Overview

OUR STORY:

Equinox Group is a high-growth collective of the world’s most influential lifestyle brands, that are disruptive leaders in the convergence of fitness, experiences and community. Its mission is to restlessly seek what is next for maximizing life and boldly grow the lifestyle brands and
experiences that define it. 

In 2019, Equinox unveiled its new on-demand fitness streaming platform, Equinox Media. This venture blends digital and in-real life experiences across hardware and personalized content representing its portfolio of brands. In addition to the new digital venture, Equinox Group’s ecosystem of brands currently includes Equinox, Equinox Hotels, SoulCycle, Precision Run, Blink Fitness, Furthermore, PROJECT by Equinox, E by Equinox, Pure Yoga and Equinox Explore. Its creative vision and strategic growth are led by Executive Chairman and Managing Partner Harvey Spevak.

Job Description

Equinox Media, the first digital + physical fitness subscription featuring preeminent fitness content across modalities (cycling: SoulCycle; run: Precision Run; strength: Equinox, etc.), is seeking a Sr. UX Researcher to deliver human-centered insights that help inform and shape our product portfolio. 

The Sr. UX Researcher will use both qualitative and quantitative methods to design and conduct research studies to uncover customer pain points and also identify areas of opportunities for growth and innovation. In this role you will work across the entire product-life-cycle, conducting research studies that span all the way from generative to evaluative research. You will deliver high-quality and impactful insights in a creative and compelling way. As a member of the research team, you will partner closely with product managers, designers, operations, and business teams to understand users’ wants and needs to make sure that we are creating the best user experience for our customers across hardware and software. The ideal candidate will be self motivated, agile, and have a growth mindset. 

Responsibilities:

  • Support the ideation and development of innovative products.
  • Lead the design and execution of research studies from beginning to end (e.g. develop screeners, create discussion guides, manage recruitment and moderate sessions) that address user attitudes and behavior throughout the entire product-life-cycle.
  • Conduct both qualitative and quantitative user research studies using methods such as; in-person and remote moderated interviews, unmoderated studies, ethnographies, surveys, contextual inquiries, co - creation, card sorts, diary studies, concept testing, benchmarking/competitive analysis, etc. 
  • Work collaboratively and cross-functionally with product managers, designers, operations, and business teams. 
  • Deliver and communicate human-centered insights, findings, and recommendations that help both inform and shape our product strategy in creative and compelling ways.
  • Present these insights at the executive level as well as the ground level - being able to go deep at the drop of a hat, while also being able to hit the headlines for a quick summary.

Qualifications

  • 5+ years of relevant work experience 
  • Excellent knowledge of qualitative and quantitative research methods 
  • Experience synthesizing findings and in turning insights into action
  • Strong problem solver with a curious mindset
  • Experience using remote research and survey tools such as usertesting.com, Qualtrics, and DScout
  • Excellent communication – written and verbal, active listening and organization skills
  • Positive attitude; passion for storytelling and being part of a growing brand
  • Self-starter who thrives in a fast-paced, dynamic start-up environment
  • Excellent project management and organizational skills, with strong attention to detail
  • Have a key understanding of the ever-changing landscape of the digital world

Additional Information

Equinox Media is an equal opportunity employer. We celebrate unique points of views & experiences across age, gender identity, race, sexual orientation, physical or mental ability & ethnicity in building the future of our digital business. We aren’t just a company; we’re a community vested in each other’s success. We value humility and a team approach at every level of the company. We want to inspire a workplace where individuals embrace their differences and similarities, where we are building products and experiences that inspire and improve people's lives.

See what we're up to: https://www.fastcompany.com/90386259/soulcycle-at-home-equinox-announces-streaming-fitness-platform-equipment