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Art Director, Social - Equinox Fitness Clubs

Art Director, Social - Equinox Fitness Clubs



We are a company with integrated luxury and lifestyle offerings centered on Movement, Nutrition and Regeneration. In addition to Equinox, our other brands, Blink, Pure Yoga, SoulCycle, Furthermore, and Equinox Hotels are all recognized for inspiring and motivating members and employees to maximize life. Within our portfolio of brands, we have more than 200 locations within every major city across the United States in addition to London, Toronto, & Vancouver.


We are passionate about high performance living and we practice what we preach – investing time in our own health and fitness. We believe that everyone has untapped potential within them and it takes a disruptive approach to unleash it. We dream big and don’t settle for the status quo. We sweat the details. We never accept less than 110% to help each other deliver the Equinox experience and enable our members to get great results. We are obsessed with what’s new, what’s now, what’s next. Never following, always leading, living ahead of the moment in fashion, culture and consumer behavior. We aren’t just a company; we’re a community vested in each other’s success. We value humility and a team approach at every level of the company. If you are a high performing individual who is passionate about winning and inspiring others then we are excited to discuss career opportunities with you.

Job Description

Equinox is currently seeking an innovative design & art direction lead on the Social team with experience working in a fast-paced, deadline driven environment. This role is heavily focused on ideation and execution from a design, art direction, video editing and motion graphics perspective. Ideally, the candidate should have 4-6 years, leading social design either in-house or agency side. A strong understanding of best practices and the changing landscape within all social and digital channels is a must.

This role reports into the Director of Social.


  • BA or equivalent in relevant field  
  • 4-6 years’ experience, preferably in luxury level fashion, lifestyle or service-driven brands. 
  • Excellent time management.  Able to hit deadlines and work in a fast-paced and agile environment.
  • Ability to present concepts and communicate thought process 
  • Self-motivation and accountability for work is essential
  • Can-do attitude is a must
  • Creates social-first, narrative-driven content based on brand needs & initiatives as well as our core pillars – eventually leading into the development of set content franchises

  • Develops and maintains a robust social style guide alongside copy partner

  • Concepts photo/video shoots, sources the right creative partners for execution & manages the pre-production and post process.

  • Constantly brainstorming new ideas and thrives in rapid ideation sessions -- keeping in mind social trends and current events to bring relevance to our social presence

  • Excels with video and animation, often times taking existing assets and turning them into exciting new content.

  • Maintains the brand’s elevated visual identity, and advises on how to optimize for social

  • Works collaboratively with the creative team as well as cross-functional partners to stay in the know and make sure social executions are complementary with executions on other channels.

  • Must be proficient in After Effects and/or Adobe Premier in addition to InDesign, Illustrator, Photoshop, XD, Acrobat etc.

  • Strong knowledge of best practices within web, app, organic and paid media

  • Excellent typography and layout abilities

Additional Information


  • Access to the most cutting-edge equipment in the fitness industry
  • Competitive Compensation
  • Medical, Vision and Dental coverage
  • 401K plan
  • Complimentary club membership
  • Discounts on Equinox products and services

This job description is intended to describe the general requirements for the position. It is not a complete statement of duties, responsibilities, or requirements. Other duties not listed here may be assigned as necessary to ensure the proper operations of the department.

Equinox is an equal opportunity employer. For more information regarding our career opportunities, please visit one of our clubs or our website at

All your information will be kept confidential according to EEO guidelines. Must have a legal right to work in the United States